{"id":1010,"date":"2021-03-08T21:04:08","date_gmt":"2021-03-08T21:04:08","guid":{"rendered":"https:\/\/devwebsitepro.com\/newmillennia\/?p=1010"},"modified":"2023-06-30T16:41:40","modified_gmt":"2023-06-30T15:41:40","slug":"5-tips-for-winning-over-and-retaining-clients","status":"publish","type":"post","link":"https:\/\/www.newmillennia.co.uk\/blog\/5-tips-for-winning-over-and-retaining-clients\/","title":{"rendered":"5 Tips for Winning Over (and Retaining) Clients"},"content":{"rendered":"<p>Recruitment is <a href=\"\/blog\/16-stats-on-the-current-state-of-the-job-market\/\/\">a seriously competitive industry<\/a>, but we\u2019re sure no-one needs to tell you that!<\/p>\n<p>Winning clients, and more importantly retaining them, is more challenging than ever before.<\/p>\n<p>Luckily there are a number of different strategies you can employ to improve your chances of holding on to your clients:<\/p>\n<h3><b>1) Demonstrate Your Experience<\/b><\/h3>\n<p>Whether it\u2019s through the brand you develop for your agency, or social media, you should always be demonstrating your experience.<\/p>\n<p>We don\u2019t mean chewing a client\u2019s ear off telling them all about the amazing placements you\u2019ve made in the past!<\/p>\n<p>Instead share insightful thought leadership pieces, join industry-relevant online conversations and build a brand that resonates in the industry you\u2019re operating in.<\/p>\n<p>If a client trusts that you know your stuff, you\u2019re much more likely to win their business and hold onto it!<\/p>\n<h3><b>2) Build a Customer-Centric Recruitment Agency<\/b><\/h3>\n<p>Customer-centricity has been a buzzword for the past few years. It\u2019s all about putting your customer at the heart of your business.<\/p>\n<p>Within recruitment it means considering the needs of clients and candidates, and building your processes in a way that responds to them.<\/p>\n<p>It\u2019s about setting your customer\u2019s expectations and consistently exceeding them in a meaningful way that builds long term trust.<\/p>\n<p>If you can successfully build a customer-centric recruitment agency, you will <a href=\"\/blog\/7-benefits-of-running-a-customer-centric-recruitment-business\/\">reap the many benefits<\/a>.<\/p>\n<h3><b>3) Focus on Your Niche<\/b><\/h3>\n<p><a href=\"\/starting-recruitment-agency\/\">Starting a recruitment agency<\/a> with a niche focus can be a great strategy to employ.<\/p>\n<p>It\u2019s this niche that\u2019s really going to get you in the door with new clients. Rather than trying to take a blanket approach, really double-down on your niche, and use it in your interactions and your marketing.<\/p>\n<p>Make your client realise that a specialist recruiter will deliver more than a general recruiter.<\/p>\n<h3><b>4) Don\u2019t Let Leads Go Cold<\/b><\/h3>\n<p>This won\u2019t be new advice if you\u2019ve worked in the recruitment industry, or any sales role, for many years. However it\u2019s amazing how often leads can go cold.<\/p>\n<p>If you get a knock back from a client who isn\u2019t ready to hire, keep in touch.<\/p>\n<p>Why not consider starting a newsletter with insightful industry news as it gives you a way to land in your client\u2019s inbox each week or two, without any hassle.<\/p>\n<h3><b>5) Look at Your Processes<\/b><\/h3>\n<p>When a client is onboarded to your business, do they all follow the same process? Will every interaction they make with your business deliver the level of service you would like?<\/p>\n<p>Reviewing and improving your processes won\u2019t just help you retain clients but also help you win them.<\/p>\n<p>If you can demonstrate that working with you will make their life easier, then they\u2019re much more likely to work with you.<\/p>\n<p>Here at New Millennia we believe we\u2019d be able to make your life easier too! Take a look at the services we can provide or <a href=\"\/contact\/\">get in touch to find out more<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Recruitment is a seriously competitive industry, but we\u2019re sure no-one needs to tell you that! Winning clients, and more importantly retaining them, is more challenging than ever before. Luckily there are a number of different strategies you can employ to improve your chances of holding on to your clients: 1) Demonstrate Your Experience Whether it\u2019s &#8230;<\/p>\n","protected":false},"author":17,"featured_media":1011,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[16],"tags":[],"class_list":["post-1010","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-recruitment-advice"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 Tips for Winning Over (and Retaining) Clients - New Millennia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.newmillennia.co.uk\/blog\/5-tips-for-winning-over-and-retaining-clients\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Tips for Winning Over (and Retaining) Clients - New Millennia\" \/>\n<meta property=\"og:description\" content=\"Recruitment is a seriously competitive industry, but we\u2019re sure no-one needs to tell you that! 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